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Gabriele Vaitkunaite: On Why Newsec Designs Marketing Strategies for Their Clients
In this latest profile piece, we talk with Gabriele Vaitkunaite, an up-and-coming B2B marketer and CMO at Newsec Baltics.
Nov 11, 2024


Mark Terry-Lush: Sell the Sizzle, Not the Sausage
As the founder and CEO of Make Honey, Mark leads a multi award-winning communications agency that creates impact for brands.
May 7, 2024


Ralfs Vilands: Mass Media Is Competing with Democratically Produced Content
Ralfs founded corporate communications company Vīlands Associates (VA Communications) in 2013.
Apr 4, 2024


Our Company Doesn’t Need Marketing
This article explores the importance of employer branding for B2B companies and the significance of social media in recruiting young talents
Apr 3, 2023

Annika Ljaš: On How to Get Featured in Leading Business Media
Skeleton Technologies is an Estonian company that develops and manufactures ultracapacitors. They power energy savings in automotive,...
Aug 16, 2022

Božena Petikonis-Šabanienė: Every Second Company Struggles to Fill Open Positions
Božena Petikonis-Sabaniene is an innovative leader with over 15 year’s experience in HR business solutions. She has been leading the...
Aug 11, 2022


Lita Grafa: Content Is the Key Ingredient in KPMG Latvia's Marketing
The fact that KPMG is one of the most recognised brands in professional business services does not mean that marketing is somehow less...
May 20, 2022

Rimantas Stanevicius: What Can B2B Agencies Do That I Can’t?
Rimantas Stanevicius has been shaping the Lithuanian advertising market for nearly 20 years. “A cocktail of everything” he says, Rimantas...
Apr 19, 2022


Liudas Rimkus (SEB): Good Content Creators Can Become Presidents
Liudas Rimkus started his journey at SEB back in 2004. Once employed as the B2B marketing manager, Liudas has moved through the ranks to...
Feb 17, 2022

40% of Employees Are Likely to Leave Their Current Job in the Next 3-6 Months
According to McKinsey, 40% of employees stated that they are at least somewhat likely to leave their current job in the next 3-6 months....
Feb 2, 2022
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